pii2011 Venture Forum Schedule

Below is the final schedule for the pii2011 Venture Forum and pii Labs Workshop that took place on November 15, 2011 at the Quadrus Conference Center in Silicon Valley.


Tuesday, November 15, 2011


10:00am Workshop – Practical Guidance on Implementing a Privacy Program: What You Need to Know


Take a “behind the scenes” look at Microsoft’s internal privacy program, which provides technical development standards, privacy reviews and other tools and processes to help incorporate privacy and data protections into the development of Microsoft products and services. We will share with you some of Microsoft’s corporate practices and then bring them to life through an in-depth case study. Presenters will walk through practical privacy standards and guidelines that you can apply to your business, to help ensure that you are thinking about and accounting for appropriate privacy measures that keep the user in control.


  • Kim Howell, Director, Trustworthy Computing, Privacy & Online Safety Policy, Microsoft Corporation
  • Reese Solberg, Senior Privacy Strategist, Microsoft Corporation
  • Michelle Bruno, Technical Privacy Manager, Microsoft Corporation

11:30am Baking Privacy into the Business


  • Lauren Gelman, Founder, Blurry Edge Strategies
  • Kevin Mahaffey, Co-founder and CTO, Lookout Mobile Security


12:00pm Lunch Buffet


1:00pm Introductions


1:15pm Social Sharing and the Data-Driven Economy


  • Kara Swisher, Co-Executive Editor, All Things D
  • Jim Adler, Chief Privacy Officer and GM, Data Systems, Intelius
  • David Glazer, Director of Engineering, Google
  • Roger McNamee, Co-founder and Managing Director, Elevation Partners
  • Fred Wilson, Managing Partner, Union Square Ventures

2:00pm Mapping the “pii” Market: The Players, Regulators and Stakeholders


  • Terence Craig, CEO, PatternBuilders and Co-author, Privacy and Big Data
  • Mary Ludloff, VP, Marketing, PatternBuilders and Co-author, Privacy and Big Data

2:30pm Voyeurism and Privacy: Silicon Valley’s Yin & Yang


  • Ann Miura-Ko, Partner, FLOODGATE
  • Noah Lang, Sr. Director Business Development, Reputation.com

3:00pm Making Privacy Profitable


  • Larry Downes, Author, The Laws of Disruption
  • Chris Babel, CEO, TRUSTe
  • Jim Brock, CEO, PrivacyChoice
  • Chris Kelly, Founder, Kelly Investments

3:45pm Startup Spotlight


  • Brian Kennish, Co-founder and CEO, Disconnect
  • Casey Oppenheim, Co-founder, Disconnect

4:10pm Startup Spotlight


  • Steven Kirsch, Founder and CEO, OneID

4:35pm Personal Identity Management


  • Fatemeh Khatibloo, Senior Analyst, Forrester Research

4:50pm Owning Online Identity: Consumer-Managed Data


  • Fatemeh Khatibloo, Senior Analyst, Forrester Research
  • Jason Cavnar, Co-founder, Singly
  • Todd Cullen, VP, Data Alliances, Acxiom
  • Shane Green, Co-founder, President and CEO, Personal
  • Mary Hodder, Chair, Personal Data Ecosystem Consortium

5:30pm Happy Hour